Google launched Pixel Buds, its first pair of premium wireless headphones on October 4, 2017. The headphones are capable to translate 40 languages in real time.
The headphones activate Google Assistant after pairing of Google Pixel Buds and the newly launched smartphone, Google Pixel 2. In addition to translating languages, Google Assistant can alert users about notification, send text messages, and give directions.
The Verge got the preview of the device. It reported, the translation feature can be activated by saying, “help me speak French”, or any other language. Swiping controls for volume and other controls are installed into the right earbuds.
Juston Payne, Google product manager presented the company’s first wireless headphones at the event.
“It’s an incredible application of Google Translate powered by machine learning — it’s like having a personal translator by your side,” said Payne.
Payne and another Google employee gave a demonstration of translation between Swedish speaker and English responder. The Swedish speaker had Pixel Buds and Pixel 2. The earbuds translated English into Swedish after addressing the phone in English. The Swedish speaker pressed on right bud to activate Google Assistant and responded into Swedish. The assistant translated Swedish and replied into English.
The California-based tech giant released a new line of products in October 4 event. Along with wireless headphones, it launched Google Lens, Google Pixelbook, Google Pixelbook Pen, Home Mini, Google Clips, and Google Pixel 2.
Google’s first leap in wireless headphones outlines growing penetration in the wireless audio devices industry. According to Allied Market Research, the industry would reach $38.8 billion by 2022, growing at a CAGR of 24.4% by 2022.
The device is available in a rechargeable case, which offers total battery time of 24 hours. Moreover, it is available in blue, black, and white colors.
The earbuds will go for sale in November 2017 for $159. They will be available for preorder from October 11, 2017.