Nintendo-NVIDIA Partnership Focus On Games For NVIDIA Shield In China

It came as a surprise to many as Nintendo joins forces with Nvidia to launch new games for Nvidia Shield only in Chinese market.

Nintendo-NVIDIA Partnership Focus On Games For NVIDIA Shield
New Games For Nvidia Shield As Nintendo Partners With Nvidia In China

Nintendo, a Japanese consumer electronics company, announced it partnership with NVIDIA to launch Wii and GameCube games for Nvidia Shield only in the Chinese market.

Both companies outlined that NVIDIA’s home console will also have ported versions of games like The Legend of Zelda: Twilight Princess and New Super Mario Bros. Wii.

The companies have yet not clarified how the games will be updated for the Shield. According to the leading gaming website, Gamespot, New Super Mario Bros. Wii will be upgraded to run at 1080p mode on the Shield.

All communications between Nintendo and Nvidia showed that the update to Shield is specifically targeted for China.

This is the first time Nintendo will allows its games to be run on other platforms. Based on recent statistics, China has more than 300 million gamers. It won’t be surprising if Nintendo is planning to change its strategy looking at the lucrative potential.

With the Chinese government lifting ban on gaming consoles after 15 years, Sony and Microsoft have launched their consoles in the country. However, Nintendo is yet to release its Switch in one of the biggest gaming markets.

Tatsumi Kimishima, President of Nintendo clarified the company’s stance on launching “Switch” in China during Nintendo’s latest earnings briefing.

Kimishima outlined Nintendo is “aware of the vast size of the Chinese [gaming] market, but we are not selling [the Nintendo Switch] in that market at present.”

He added, “We have previously researched the possibility of selling our products in China, and that effort continues as we consider bringing Nintendo Switch to the Chinese market.”

The partnership intends to bring about a new gaming experience for the Chinese.


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